Startups have become a global phenomenon transforming economies and societies worldwide. While they can be found in various shapes and sizes, there are certain common characteristics and challenges that startups face regardless of their geographic location. But what is a startup? A startup is an early-stage company that seeks to develop a sustainable business model. It is an innovative company based on a unique idea, product, or service, with the goal of rapid growth and expansion. It can be any entrepreneurial venture that involves a high level of innovation, a propensity for risk-taking, and an ambition for global success. Startups are the drivers of economic growth, creating new jobs, and changing the way we live. Startups are characterized primarily by innovation, often in terms of technology and business processes, although they are increasingly found in agriculture as well.
But the first thing you need to pay attention to is that startups are high-risk and constantly uncertain, primarily related to their success. Are you ready for such a risk? Although there are certain specificities, and launching startups can vary significantly depending on a country's regulations and interest in this type of business, startups worldwide share many commonalities. Startups across the globe strive to develop new technologies, products, or services that solve specific problems or simply improve existing solutions. Successful startups have the potential and tendency to grow rapidly and expand into the global market. Such startups place great importance on agility. Rapid adaptation and flexibility are key factors in adjusting to market changes and responding to user feedback.
Startups in smaller countries around the world have made significant strides in recent years. While market opportunities may not be as vast as in the United States, access to capital can be particularly challenging compared to Silicon Valley. However, local venture capital funds and support from international investors are increasingly emerging for these startups. Such startups often immediately target the global market, which is frequently their primary motivation. It is true that in many countries, regulatory challenges can be the biggest hurdle, although governments and many organizations are working to create a more favorable business environment. Incubators focus on education, while accelerators provide funding. An accelerator is an organization or program that helps young companies develop and grow rapidly. They typically offer mentorship, funding, training, workshops, and a network of contacts. Accelerators usually last for a few months and culminate in a Demo Day, where startups present their ideas to investors. Incubators, on the other hand, typically offer longer-term support and are ideal for entrepreneurs who want to build a solid foundation for their business.
Even in countries that are not yet part of the European Union, like Serbia, which has a very strong educational base, especially in STEM disciplines, there is a great deal of potential for startups. This provides a high-quality workforce for startups. One thing is certain, if you decide to start your startup anywhere in the world, don't do it alone. The first thing is that you need to be well-informed about everything, as laws and regulations in the startup world often change. It can easily happen that what was valid yesterday may not be today. That's why it's very important to seek appropriate support and a community for your idea. Take a good look around you or in the nearest larger city at the growing network of startup incubators, accelerators, and coworking spaces that provide great support to young entrepreneurs, but also pay attention to crowdfunding platforms. Pay attention to the development of European funds and initiatives such as Serbia Ventures, ICE Hub, Startit, and VentureX. A small country like Serbia is an ideal example of successful startups. In Serbia, you even have the Belgrade Venture Forum, and the state provides subsidies and support through initiatives such as Digital Serbia. Serbia has an excellent opportunity for global expansion, especially in the IT sector. Although investments in Serbia are much smaller, they are more numerous. Five small startups in Serbia are definitely SignAvatar, BiFrost, OutPost Chess, Remonte Santa, and Challenger. However, the most successful Serbian global startups are: Lead Delta with investments of 800,000 euros, Collabwriting 880,000 euros, Mily Technologies 1,000,000 euros, Motion Ops 1,200,000 euros, Ota Sync 1,300,000 euros, HireApp 1,500,000 dollars, Index Health 3,000,000 dollars, and Fuller Vision 4,000,000 dollars.
Specifics of Global Startups: A Global Perspective